How do you turn on the “turbo” for your direct mailing campaigns for client or prospect events? How do you increase your attendance at critical lead generation events?

Initiating a direct mail campaign is simple thing. Executing the results that you want, is quite another. Zoiros can help you deliver the results that you desire, through direct telephone contact with the targeted contacts from the beginning of the campaign though to follow up after the event. This will eliminate any uncertainty about the generated interest in your campaign, increase attendance at your events and ensure that all prospects have been contacted.

A classic marketing situation: Your company spends hours of time and money, inviting hundreds or thousands of potential clients to a high-profile, expensive event. Shortly before the event you realize that 5-10% of the invitations never reached the prospect due to a wrong address or contact name. Finally, you discover only a few days before the event, that only 3% of invitees will attend. Zoiros' “Callback” package can help your company in achieving a positive outcome through personalized telephone contact follow up. Zoiros will contact your specified group for you, whether it is to generate interest, confirm attendance and/or ensure that the intended decision makers received your invitation. With our personalized attention to your target group, there will be nothing standing in the way of a successful event.

The basic "Callback" package is perfectly suited for direct mailing campaigns:

• Invitations to events, concerts, road shows, trade fairs, business circles and Technical Lectures
• Product Info Mailings

Furthermore your company can also use Zoiros' TeleServices for many other marketing areas. For example, for the setting up of meetings to take place during a trade fair or other event. Or, with the Trade Fair Follow-up Package, making follow up calls after the event to say a friendly "thank you” to participants and provide more information and clarification where needed.